Summer Selling Tips: How to Attract Buyers During Peak Season

Summer is one of the hottest seasons—literally and figuratively—to sell your home. Longer days, vibrant landscaping, and families looking to move before the new school year make summer a prime selling season in New Orleans. But competition is fierce, and buyers have plenty of choices.

At The Birdsong Group, we’re passionate about helping sellers make the most of the summer market. Here’s how to make your home shine and draw in eager buyers during peak season.

🌳 1. Boost Your Curb Appeal with Summer Landscaping

First impressions are everything. In the summer heat, keep your yard looking lush and inviting:

✅ Mow the lawn regularly and edge pathways

✅ Plant colorful flowers for pops of seasonal color

✅ Keep shrubs trimmed and trees pruned

✅ Mulch flower beds to keep moisture in and weeds out

✅ Pressure wash your driveway, walkways, and front porch

A well-maintained exterior makes buyers excited to see what’s inside!

🏠 2. Keep the Interior Cool and Comfortable

Summer in New Orleans can be sweltering. Make sure buyers feel relief when they step inside:

✅ Run the A/C before showings to keep the home pleasantly cool

✅ Use light, breathable fabrics for curtains and décor

✅ Let in natural light—but close blinds slightly during the hottest part of the day to keep rooms from heating up

✅ Offer cold bottled water or chilled refreshments during open houses

A comfortable home makes buyers linger longer—and that’s exactly what you want.

🖼️ 3. Use Light, Seasonal Staging

Summer décor should feel fresh and airy:

✅ Swap heavy rugs and dark accessories for lighter, neutral tones

✅ Use fresh flowers or bowls of lemons/limes for cheerful pops of color

✅ Declutter to showcase open spaces and flow

✅ Add a touch of summer lifestyle—like an inviting patio setup with cozy seating or an outdoor dining space

Staging helps buyers imagine themselves living—and relaxing—in your home.

🗓️ 4. Host Buyer-Friendly Summer Open Houses

Summer weekends can be busy for buyers. To make your open house a hit:

✅ Choose morning or early evening hours to avoid peak heat

✅ Promote your event online and with attractive signage

✅ Highlight any outdoor living spaces (think patios, decks, or gardens)

✅ Provide light snacks and cold drinks

✅ Have marketing materials ready for buyers to take home

Creating a welcoming, memorable experience makes your property stand out.

📈 5. Price It Right for a Competitive Market

Even in peak season, pricing your home correctly is key. Buyers are savvy—and overpriced homes risk sitting on the market. At The Birdsong Group, we use in-depth market analysis to help you price strategically and attract serious offers fast.

📣 Let’s Make Your Summer Sale a Success!

Selling in the summer can be a fantastic opportunity—if you’re prepared. From stunning curb appeal to cool, inviting interiors, The Birdsong Group knows how to help your home shine.

💬 Ready to sell this summer?

Start with a free home valuation at 👉 www.thebirdsonggroup.com

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